ISPO Munich: The biggest trade show in the sports business
The international industry meeting for the sports industry, from December 03-05 2024 in Munich Information for exhibitors & visitors here
Olympic Sponsors List: These Are the Sponsors of Paris 2024
Jul 29, 2024 · Alongside TV contracts, sponsors and partners are the main sources of income for the International Olympic Committee (IOC): An estimated three billion dollars are said to have been collected in the cycle with the 2022 Winter Games in Beijing and the 2024 Summer Games. No wonder: as the 16-day highlight of the sports season, the Olympic Games still reach billions of people - on TV screens, but ...
The Story behind the Global Company Adidas - ISPO.com
May 5, 2021 · So the laundry room at home becomes the first workshop for the future big entrepreneur. Supported by his father, Adi begins to design sports shoes - light but sturdy made of canvas, equipped with the hand-forged spikes of his friends, the Zehlein brothers. In 1924 Adi's older brother Rudolf joins the business.
Things You Need to Know about Viscose - ISPO.com
Jul 20, 2023 · Viscose is a semi-synthetic fiber made from cellulose, a natural raw material. It is soft, breathable and biodegradable, but also energy-intensive and polluting in production. Learn more about the properties and sustainability of viscose and how to …
Fashion Trends in the Future | ISPO.com
Oct 31, 2023 · Learn how sustainability, digitization, health and well-being, rental and second-hand services, circular economy, regenerative and personalization will influence fashion in the future. ISPO.com presents the seven big trends and …
AI in sport: Artificial intelligence in soccer - ISPO.com
Nov 16, 2023 · Coaches have been working with a wealth of training data for a long time in the world of sport, especially soccer.First division teams, for example, were the first to integrate new technologies, as measuring and evaluating physiological parameters has always been part of the job description of their fitness coaches.
Plan a Running Route: That's How to Map Out a Run - ISPO.com
Jun 2, 2023 · Learn how to plan a running route in advance, measure it during the run and track your performance with various apps and tools. Find out how to use Google Maps, Strava, MapMyRun, Komoot and more to map out your running distance.
Brand Ranking: Nike Is the World's Most Valuable Apparel Brand
Oct 20, 2022 · Brand Finance ranks Nike as the world's most valuable sports brand with $30.443 billion in 2021. Adidas, Uniqlo and Fila are among the top five, while the clothing industry suffers from the pandemic.
Things You Need to Know About Elastane - ISPO.com
May 8, 2023 · Elastane, also known as spandex or Lycra, is a synthetic fiber known for its exceptional stretchiness. It is often used in combination with other fibers to create stretchy clothing and is used in a variety of garments, including athletic wear, swimwear, and denim.
Things you need to know about Polyester - ISPO.com
Apr 11, 2023 · Learn about polyester, a synthetic textile fiber derived from petroleum, and its advantages and disadvantages for sports and outdoor wear. Find out how polyester is processed, combined, modified and recycled, and what are the environmental impacts of its …