As President Donald Trump ramps up his trade war with the rest of the world, there’s a message for the CEOs of European companies that have struggled to keep up with U.S. peers: Time’s up.

In a major strategic pivot, its new CEO says it’ll spend half of its media dollars on social channels and work with 20x more ...

In a major strategic pivot, its new CEO says it’ll spend half of its media dollars on social channels and work with 20x more ...

“More Fun Awaits” as the Philippines gradually reopens its borders and welcomes back tourists for domestic travel and tourism. 2GO Travel, the Philippines’ largest premier sea travel provider, is ...

Unilever CEO Fernando Fernandez will bolster influencer spending from 30% to 50% as he seeks to use 'real people' to grow ...

Farmers continue to make headlines in this morning's papers as post-Brexit payment scheme is closed for new applicants without warning ...

Want some opinions on trends in marketing? Try asking the new boss of one of the world's biggest consumer goods companies.

CEO Joel Anderson is restoring cheaper food brands and catering to people who view their pets as offspring. The burger giant appointed its first chief restaurant experience officer to lead its efforts ...

Ice Cream was ‘a clear outlier’ in Unilever’s portfolio, according to the new chief executive who is seeking to accelerate ...

Unilever has already made waves in the influencer space. In 2023, it partnered TikTok to launch dedicated content series and programme activations to be housed in a #CleanTok content hub, which was ...

I don’t have any emotional engagement with any brand when it comes to portfolio management,” Unilever CEO Fernando Fernandez said.