The Gauge™ was created to provide the media industry with a monthly analysis of television usage across key television ...

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Advanced audiences, also referred to as audience segments, is industry shorthand for groups of people that marketers put together for ad targeting purposes, using demographics, interests, media habits ...

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Mejore el descubrimiento y la participación con metadatos de contenido fiables. Las soluciones Gracenote de Nielsen ofrecen datos ricos y estructurados que potencian la búsqueda, la personalización y ...

Real audiences. Real data. Real decisions. Nielsen’s comprehensive data and measurement are powering the future of media.