YouTube introduces new tools designed to connect Canadian advertisers with the platform’s creator ecosystem, enabling brands to leverage creator influence more effectively. The announcement comes as ...

Linktree, the platform which connects creators’ audiences to their online content, has introduced AI-powered design features ...

Transparency in pricing, personalized client attention, and treating creators as partners rather than content production ...

Audacy, an audio content and entertainment company, has announced a strategic partnership with MOGL, an athlete influencer platform, creating new opportunities for brands to leverage Name, Image, and ...

Night, a talent management company representing more than 200 creators, has launched Night Advisory, a marketing division focused on connecting brands with digital content creators. The new unit ...

A dedicated All-Party Parliamentary Group (APPG) has been launched to represent UK creators as research shows that content creators contributed £2.2 billion to the UK economy in 2024 and supported 45, ...

Woof Gang Bakery & Grooming has released a limited-edition treat collection in partnership with three popular TikTok dog influencers. The collection features signature treats developed with social ...

The creator economy has lacked something essential that traditional industries take for granted: a regulated financial ...

Travel category videos on YouTube recorded a 64% growth in the second quarter of 2025, significantly outpacing the typical 15 ...

TikTok has surpassed Instagram and Facebook in monthly active users in the United States as Oracle prepares to oversee the platform’s algorithm under a pending acquisition deal, according to new data ...

Global specialist media company Future has introduced a new creator-led content initiative called “Collab,” which spans its portfolio, including Marie Claire and other brands. According to Future’s ...

A college student skipping class to make a six-second video might seem like a recipe for academic disaster. For Howie Melia, known online as “Howieazy,” it became the foundation of a career. “I ...