We live in a celebrity-obsessed world. People and US Weekly magazines dominate newsstands while Access Hollywood and E! fill our screens with nonstop celebrity news. No wonder, then, that ...
Marketing Management - Most CMOs say they are now using AI tools at least weekly for a range of job-related tasks, including ...
A look at why onsite search has become a critical experience layer as AI-driven search shifts user expectations and raises ...
Americans say the top reasons they'll abandon a brand are because of poor quality and rude customer service, according to a ...
Apple is the most valuable brand in the world in 2025, with a brand value of nearly $1.3 trillion. That's according to Kantar BrandZ’s annual ranking of the 100 most valuable global brands. An ...
Perceptual maps are the only way to understand what your position is in the market and how the market views you vs. your competitors. In fact, if you don't have a perceptual map, in essence you're ...
Companies invest millions in marketing and data, aiming for precision and ROI, yet one unseen culprit sabotages much of their efforts: dirty data. Over half of companies (54%) report that their ...
Artificial Intelligence - Catch up on select AI news and developments from the past week or so. Stay in the know.
Discover how SMB marketers can use voice AI to boost customer experience, convert more leads, and achieve tangible ROI by ...
Marketing Management - Knowledge workers say email and and chat/messaging are the tools that lead to the most friction and ...
Customer advisory boards can transform B2B account-based marketing by improving customer insights, aligning Sales and ...
Artificial Intelligence - Some 91% of agency leaders say they see a future in which headcount is somewhat or substantially ...