2025 marks the 20th year of the Talent Awards, which annually sees WACL issue grants of up to £1,500 to 25-30 women, to fund ...

We knew British Airways needed a campaign that felt emotionally resonant. With families having been separated for almost two ...

By Hearts & Minds. OceanSaver launches their first ever TV campaign with a spot that’s scored in the top 5% of laundry ads ever tested by System1. It introduces the ...

The Spring/Summer 2025 Fashion Week shows ended at the start of this month (October) with the longest week, Paris. A month of ...

Brands that embrace inclusion see a 16.26% boost in long-term sales, a 3.46% lift in short-term sales, 54% more pricing power ...

Phone snatching is rife in London. According to the BBC, one phone is stolen every 6 minutes in the city. As a result, agency ...

I can understand why 23% of Perimenopausal/Menopausal women are considering quitting their jobs.

So, let’s leapfrog off menopause (and perimenopause) being a marketing moment to being many marketing moments. Moments that ...

In an industry overflowing with creativity, prioritising effectiveness is a way to streamline to achieve success. At the IPA Effectiveness Conference last week (9th October) speakers shared insights ...