The new EU legislation challenges Google’s search dominance. Learn how it promotes fair competition and what it means for SEO.

Google's temporary post-election ad restrictions could significantly affect political campaigns' ability to share election-related messaging.

The new AI-powered Google Shopping update comes with features like dynamic filters, virtual try-ons and personalized homefeeds and deals.

Google's helpful content update has been challenging for many websites – but redefining it could lead to recovery and improvement.

This reshuffle, announced by CEO Pichai, signals a strategic shift in AI and ads, with head of Search and ads, Prabhakar Raghavan moving to Chief Technologist.

The "Request Competitive Quotes" button in Google Local Services Ads is cause for concern due to potential hidden costs and a lack of clarity.

Google's new Video ad experiment tool simplifies A/B testing, allowing advertisers to easily test creative variations and quickly gather results.

Upcoming third-party policy update enforces severe penalties for significant violations, including immediate account suspension ...

Mustafa Suleyman, the CEO of Microsoft AI, is working on simplicity after taking over as the head of Bing Search and AI efforts at Microsoft. Suleyman wrote on X, “Simplicity is one of the core ...

They’re mastering the YouTube “triple threat” of Feed, Shorts and Skippable Ads. Using this strategy can help your brand stand out and win over consumers in the busy digital marketplace. In this ...

The following checklist distills actionable strategies for digital marketers from Lotame’s “The 2024 State of Data Collaboration: A Global Perspective” research report, fielded by Cint. It’s designed ...

Choosing between SEO andPPC? Assess your startup’s needs with these key questions and make the right choice for driving early growth.