JLR to invest £65m to expand custom luxury car colour facilities
UK's luxury car manufacturer Jaguar Land Rover (JLR) has unveiled plans to invest £65m ($81.10m) to enhance its special paint facilities globally. This investment is aimed at meeting the “growing demand” for personalised luxury vehicles across its brands and slash the environmental impact of its carbon-intensive manufacturing.
JLR to invest $80 million to meet demand for custom luxury car colours
Jaguar Land Rover (JLR) will invest 65 million pounds ($80.71 million) to expand its luxury paint services in the UK and Slovakia to meet increased demand for personalised cars from high-end clients,
JLR investing $80M to expand luxury paint colors
With thousands more possible colors in its new palette, JLR hopes to draw in customers looking for something no one else has.
JLR Invests £65M to Expand Luxury Paint Services
Jaguar Land Rover (JLR) announced plans to invest 65 million ($80.71 million) in expanding its bespoke luxury paint services in the UK and Slovakia. This move caters to growing demand from high-end clients
Jaguar Land Rover to invest $81m to expand bespoke paint services
The firm expects to more than double its bespoke paint operation through new sites in Castle Bromwich and Nitra.
JLR invests £65m in paint shops as global demand grows for personalised luxury vehicles
Car giant JLR is investing millions of pounds in new paint facilities at its Castle Bromwich site to help it meet demand for personalised luxury vehicles. The group, formerly known as Jaguar Land Rover,
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JLR: Advancing sustainability in paint facilities expansion
Explore how JLR is cutting emissions with a £65m global paint facilities expansion, aligning with its net-zero strategy.
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JLR invests £65mln in sustainable expansion of luxury paint operations in the UK and Europe for Bespoke vehicle personalisation after demand doubles
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JLR made a record £7.5bn in the last quarter, and shifted more Rangies and Defenders
However, in the nine-month period into December 2024, JLR's 'year-to-date' profit before tax was £1.6bn, which is a seven per ...