She's "smarter than she's ever been" and is rolling out next month, Amazon announced today. The best part? Alexa Plus is free ...

Amazon announced the new AI-powered Alexa+ at its February 2025 Devices & Services event on Tuesday in New York City.

The AI-driven virtual assistants are what make each platform interesting, and that's where the most important differences ...

Alexa Plus is priced at $19.99 monthly but is free for Amazon Prime members, who pay $14.99 per month or $139 annually.

Alexa+, Amazon’s revamped version of Alexa was unveiled Wednesday, bringing the popular voice assistant into the artificial ...

Alexa Plus is free for Prime members ... approachable -- and most importantly, proactive -- virtual assistant. "She's smarter than she's ever been before, but she's also approachable," Panos ...

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Giving Alexa the power of generative AI was already expected to be the star announcement from Amazon -- and it was. During ...

The new, smarter assistant will begin rolling out next month for 20 US dollars (£15.75) a month – or free for Prime users.

On Wednesday, Amazon said it was giving Alexa a new brain powered by generative artificial intelligence. The update, called Alexa+, is set to make the virtual assistant more conversational and ...

At an event in New York on Wednesday, Amazon announced an upgraded Alexa experience — Alexa+ — powered by generative AI ...