A group of typefaces that includes the normal, bold, italic and bold-italic variations of the same design. THIS DEFINITION IS FOR PERSONAL USE ONLY. All other reproduction requires permission.

Just like a logo or colour palette, a typeface can become a powerful brand asset. A distinctive and well-chosen typeface can: Convey brand personality: A playful script font might suit a children ...

The Gotham typeface was used throughout Barack Obama’s 2008 presidential campaign. The sans serif design (translated as 'without lines', sans serif typefaces have no protruding tails or strokes ...