Love them or hate them, these advertising campaigns all delivered major boosts to profits, and in some cases changed the ...
At Streaming Media 2025 in Santa Monica, my panel with Dallas Lawrence (Telly), Sarge Sargent, Bryan Moore (TalkShopLive), and David Grant (Favored.Live) explored the hottest video shopping trend ...
Google today released its first TV ad — for Search’s AI Mode — created entirely with generative AI (Veo 3).
Two weeks ago, did anyone have “tear down part of the White House” or “punish Canada for quoting Ronald Reagan” on their bingo card?
A new study has decoded banks' television commercials, analyzing what the messaging reveals about the bank behind the ...
The search giant becomes the biggest name yet to generate an ad entirely with its Veo 3 and other artificial-intelligence ...
Voters in Virginia, New Jersey, California and Pennsylvania have been inundated with campaign ads this year, with each state hosting critical off-year elections that offer a preview of the issues and ...
An investigation by The Associated Press and Cox Media Group Television Stations found that school crossing guards face ...
NBCUniversal is introducing a new currency for TV advertising designed to better take into account time-shifted viewing.
With viewership data underpinning $60 billion in television advertising, an industry behemoth is suddenly facing questions ...
Streaming subscriptions are getting more expensive as services from HBO Max to Netflix have increased their prices as they ...
"Advertising has to compel humans, not digits, so there always needs to be human intervention to have a truly great idea.” ...