The ad shows the famous Coca-Cola truck driving through a snow-covered landscape and arriving in a town, and Santa’s hand passing out bottles of the fizzy drink to happy people excited at the ...

The ads suffered from common flaws in ... The report added that this is so much the case that Coca-Cola is often credited with creating Santa Claus' red-and-white suit, which isn’t true, but ...

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So Coca-Cola's latest campaign can't help but bring to mind the phrase, 'if you've got it, flaunt it'. The brand's ingenious new 'Classics' ad sees the brand highlighting instances of its name ...

A new ad from the Coca-Cola Co. opens with a shot of a typewriter clacking out Stephen King’s The Shining. The viewer follows a passage being written in an old-timey typeface until there’s a ...

Coca-Cola’s European CMO says that advertising produced through generative AI will become the “norm” in the not too distant future. The technology enabled the brand to recreate its classic Christmas ...

The steep decline in Coca-Cola advertising spend last year means major competitor PepsiCo invested more for the first time since 2000. This is according to a WARC Data analysis of company reports.