1. L’Oven Fresh Hawaiian Sweet Rolls, $2.19 for 12 rolls Aldi may not have an on-site bakery, but I would take a loaf of its bread over another grocer’s offerings any day.

King’s Hawaiian—the maker of the sweet, buttery rolls that were a staple in many American childhoods—just got a fluffy rebrand.

King's Hawaiian is marking its 75th anniversary with a brand refresh, complete with a new logo and retail packaging in July.

Coinciding with its 75th anniversary, iconic bakery King’s Hawaiian has unveiled a new visual identity designed by US creative agency Mrs&Mr. Drawing inspiration from the brand’s rich heritage, the ...

TORRANCE, CALIF. — King’s Hawaiian is undergoing a rebrand to celebrate its 75th anniversary. The new packaging features a red, yellow, gold and cream color palette that complements the ...

King’s Hawaiian, maker of sweet buns and rolls that come in distinct bright-orange packaging, is retooling its branding as part of its 75th anniversary.

There’s something undeniably irresistible about King’s Hawaiian Sweet Rolls. Soft, fluffy, slightly sweet, and perfect for sliders, holiday dinners, or eating straight out of the pan. But have you ...

Inspired by the new live-action Lilo & Stitch film, which only hit theaters, King's Hawaiian is releasing a Ube and Coconut flavor of its famous Hawaiian Sweet Rolls.