When Wieden brought the “Just Do It” slogan to Nike, he didn’t reveal his inspiration for it. If he had, we’d bet Nike’s $47.81 billion that they would have never green-lit it.

Nike commemorated the 30th anniversary of its iconic "Just Do It" campaign with ads featuring embattled NFL player Colin Kaepernick -- a move that immediately raised controversy online.

The Nike 'Just Do It' slogan is one of the most famous of all time, but while it's often associated with motivation and ...

A former Nike marketing chief let slip how he was 'inspired' to come up with the memorable phrase 'Just Do It'.