The audience list reduction to 100 users makes it easier for advertisers of all sizes to use remarketing and customer list.

OpenAI executives have kept a tight lid on how the company could show advertisements to users of its popular ChatGPT chatbot, ...

I believe Trade Desk's product-led value creation, notably via Kokai, positions it for a recovery through 2026 and beyond.

NBCUniversal has announced a new suite of advertising products and data capabilities designed to enhance ... Read More ...

The solutions aim to reimagine digital advertising with new formats, AI-powered capabilities and real-time measurement in the run-up to CES and the Olympics ...

Advertisers are being offered ways to target specific viewers at key times during a live broadcast, notably sports.

Ahead of CES, the media giant announced a slew of new tools for advertisers, including AI-powered contextual targeting that ...

Texas sued Sony, Samsung, LG, Hisense and TCL for allegedly recording what viewers watch without their consent. The predatory ...

Retail media networks are moving away from static placements toward dynamic, data-driven advertising environments.

The Democratic National Committee will run ads Thursday on the home pages of newspapers in a quartet of Republican senators’ hometowns, calling on the incumbents up for reelection next year to support ...