Microsoft adCenter is constantly trying to get ahead of its competitors, and so their Labs team is always hard at work thinking of new ways to grow the company’s advertising platform. One of the ways ...

I had the privilege of sitting down for a few minutes at SMX West earlier this year with Christi Olson, the head of Evangelism for Search and Advertising at Microsoft. She has been with Microsoft on ...

When Microsoft rolls out Windows 10 version 1903, it will require 32GB of storage for it to be installed. In a support document for storage device size, it says that ...

I am getting a bit tired of all the rebranding - I mean, not just with Microsoft's search engine services. Microsoft Search, Live Search, Bing Search. Microsoft adCenter to Bing Ads and now to ...

Microsoft has completed a rebranding exercise of its adCenter advertising platform, renaming it as Bing ads and introducing the Yahoo! Bing Network. The move is intended to allow advertisers to more ...

Microsoft AdCenter advertisers have longed for some way to verify that their ads were running, and a solution is coming, promises a blog post from Microsoft Advertising. The fix will come in the form ...

Pamela Parker is Research Director at Third Door Media's Content Studio, where she produces MarTech Intelligence Reports and other in-depth content for digital marketers in conjunction with Search ...

Microsoft has led a $61 million Series E round and taken a minority stake in California ad technology firm Adchemy. The Foster City, Calif.-based company will use the bulk of the funding to develop ...

Opinions expressed by Entrepreneur contributors are their own. Managing online paid-search-term campaigns can be like water torture for a small-business owner: A slow drip of tedium, choosing keywords ...

Microsoft is working to implement adCenter features aimed at increasing revenue per search (RPS) in paid-search campaigns that David Pann, the company's GM for adCenter and Search Networks, calls "a ...

Nokia will adopt Microsoft’s Windows Phone as its primary smartphone strategy, the company said on Friday, after days of speculation on what it would do to compete with Apple’s iPhone and Google’s ...

Being the default search engine on all Nokia phones doesn't necessarily hand Microsoft's Bing a golden ticket. But the partnership announced Friday that the phone maker will adopt the company's ...