Apple CEO Tim Cook today said that Apple TV+ is driven by a commitment to storytelling and artistic excellence, rather than ...

The immense spending on Apple TV+ projects like "F1" is less about selling more iPhones to the public, and more about the art ...

Apple CEO Tim Cook pulls back the curtain on the tech giant's film and television strategy, including spending millions on ...

Apple's WWDC 2025 kicked off at 1 p.m. ET with a keynote featuring Tim Cook, who introduced iOS 26, featuring the new "Liquid ...

Apple Inc. (NASDAQ: AAPL) is doubling down on its entertainment business with a high-stakes movie, "F1," featuring the ...

In a new interview, Apple CEO Tim Cook and other execs go in-depth on why Apple TV+ exists and is just now hitting its stride.

When Apple executive Eddy Cue testified “you may not need an iPhone 10 years from now, as crazy as that sounds,” during ...

Apple’s Worldwide Developers Conference (WWDC) began with a keynote speech from CEO Tim Cook at 1 p.m. ET. Cook has unveiled ...

Murad Ahmed As well as massive duties on goods imported from China, Trump has specifically threatened a 25 per cent levy on Apple devices made abroad. So does Cook — the supposed Trump whisperer — ...

Here's everything the tech company announced in its WWDC 2025 keynote address, including iOS 26, the Liquid Glass design and ...

Led by Tim Cook, the Apple WWDC 2025 keynote address will focus on next-gen upgrades for iPhones, Macs and iPads.

A YEAR ago, when Apple used a jamboree at its home in Silicon Valley to unveil its artificial-intelligence (AI) strategy, ...