Meanwhile, Hardys’ partnership with drama programming on ITV will see a series of new idents air during popular ITV dramas ...

Cleaning products manufacturer McBride is seeking to elevate its Oven Pride brand with a significant investment plan that ...

Young’s Seafood is relaunching its entire scampi range following a consumer-led project to revitalise the category. Featuring ...

L’OR stated that the new launch is set to drive incremental category growth by attracting new consumers seeking a premium ...

Mr Kipling is expanding its home baking range with the launch of its Signature Collection Triple Chocolate Brownie Mix and ...

SHS Group, the owner of brands such as WKD, Merrydown Cider, Shloer, and Bottlegreen, has announced that Paul Gillow is set ...

Nestlé’s plans under new CEO Laurent Freixe to restructure and sharpen its focus on its top brands were welcomed by investors, but executing a turnaround strategy against a backdrop of weak consumer ...

However, consumer confidence towards the state of the UK economy dropped by five percentage points in the third quarter as consumers await the outcome of the upcoming Autumn Budget. However, this ...

Private label FMCG is growing again and taking territory from big brands. But this wasn’t always the case. So, how is the category winning the battle for consumer attention?

Through the expansion of its plant-based range and increased visibility in-store through a dedicated fixture, along with increased marketing, Lidl expects to increase plant-based protein sales ...

FMCG brands that adopt these strategies will ensure a strong performance during the golden quarter, but also set themselves up for success into 2025 and beyond, thanks to the ongoing consumer loyalty ...

Aldi is making a change to its fresh chicken range as part of its commitment to animal welfare.