Pixalate, the leading global platform for ad fraud protection, privacy, and compliance analytics, has released the August ...
illuma - the global AI company specialising in contextual advertising technology, has joined the Network Advertising ...
Leveraging Taboola's performance advertising technology and audience engagement tools, JOE has seen its average monthly ...
The Federal Trade Commission (FTC) has signed off on a revised final consent order tied to Omnicom’s USD$13.5bn (£10.12 bn) ...
GoWit, a global ad tech leader in omnichannel retail media, announced the launch of GoWit Commerce Media, a unified ...
"Agentic AI" has quickly moved from theory to boardroom conversation. This is not just generative chat tools getting flashier. Agentic systems can take action on behalf of users, making decisions, ...
In today’s Digest, we cover Meta launching a UK ad-free subscription, Trump signing TikTok’s transfer to US owners, and ...
Impact Plus, the French sustaintech pioneer dedicated to reducing the carbon footprint of the advertising industry, is taking a new step forward by expanding its measurement scope to include two key ...
In today’s Digest, we cover Novacap acquiring IAS for USD$1.9bn, Microsoft plotting an AI marketplace for publishers, and ...
The UK’s digital advertising market continues to power ahead, with IAB UK forecasting double-digit growth through 2026 after revenues hit £18.7bn in the first half of 2025, driven by search, video, ...
Small and medium-sized businesses (SMBs) can now create personalised AI-generated ad campaigns and optimise them for maximum emotional and business impact, thanks to a new partnership between AdGreetz ...
In that instance, the upper and mid-funnel become more critical in a shortened marketing funnel. The irony of brand building becoming existential in an AI-first world is not lost on us. Mid-and ...
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