Pixalate, the leading global platform for ad fraud protection, privacy, and compliance analytics, has released the August ...
Leveraging Taboola's performance advertising technology and audience engagement tools, JOE has seen its average monthly ...
GoWit, a global ad tech leader in omnichannel retail media, announced the launch of GoWit Commerce Media, a unified ...
The Federal Trade Commission (FTC) has signed off on a revised final consent order tied to Omnicom’s USD$13.5bn (£10.12 bn) ...
"Agentic AI" has quickly moved from theory to boardroom conversation. This is not just generative chat tools getting flashier ...
Pixalate, the leading global platform for ad fraud protection, privacy, and compliance analytics, released the Q2 2025 Global ...
In today’s Digest, we cover Meta launching a UK ad-free subscription, Trump signing TikTok’s transfer to US owners, and ...
In today’s Digest, we cover Novacap acquiring IAS for USD$1.9bn, Microsoft plotting an AI marketplace for publishers, and ...
Impact Plus, the French sustaintech pioneer dedicated to reducing the carbon footprint of the advertising industry, is taking a new step forward by expanding its measurement scope to include two key ...
The UK’s digital advertising market continues to power ahead, with IAB UK forecasting double-digit growth through 2026 after ...
In today’s Digest, we discuss the Murdochs being tipped for the TikTok deal, ad giants shifting their climate stance, ...
In that instance, the upper and mid-funnel become more critical in a shortened marketing funnel. The irony of brand building ...