Grok is one of the growing list of generative AI chatbots available to use, developed by Elon Musk’s xAI research lab as a direct competitor to OpenAI’s ChatGPT. It launched first on the microblogging ...

AIBY, a leading American co-founding company in the mobile app industry, announced the launch of AIBY Startup Studio, its new initiative aimed at helping ...

The sports app industry has transformed dramatically over the past decade, reshaping how fans follow, interact with and participate in sport. The ...

Meta and Google have been dominated ad spent for what seems like ages. However, there is a vast world outside walled gardens, and UA teams might be leaving eager users and revenue on the table if they ...

The sports app industry has evolved rapidly over the past decade, transforming how fans follow, interact with, and participate in sport. The explosion of ...

We all start somewhere. In the app world, that “somewhere” is usually zero downloads, zilch users, zip revenue. Whether you’re a bright-eyed start-up or a legacy brand elbowing your way into the ...

On November 27th, 700+ senior leaders from across the app economy will gather at Hotel Adlon for Business of Apps Berlin (formerly App Promotion Summit) ...

Custom Product Pages on the App Store — and Custom Store Listings on Google Play — are now one of the most powerful levers for improving install ...

You know that moment. Your boss asks "Why did our competitor just jump 20 spots?" and you're still clicking through three different platforms trying to ...

You know it better than us – acquiring users is no longer the finish line. It’s barely the starting line. In 2025, growth happens in the layers after the click — where segmentation, onboarding, ...