Brands that are willing to stay agile and adapt to these evolving trends will have an opportunity to capture attention and ...

National Border Patrol Council Vice President Art Del Cueto appeared Monday on Fox Business and accused some leaders of ...

The dominant ratings provider hopes to fend off competitors by pivoting to a bundle that combines its consumer panels with ...

Calculate here “The accreditation of Nielsen’s Big Data + Panel is a landmark moment for TV ratings, as it will forever change ... from accurate insights in an increasingly fragmented media ...

Accreditation of the firm’s Big Data + Panel offering could help re-entrench the former monopoly power ahead of the upfronts.

Nielsen has received accreditation for its Big Data + Panel National TV measurement from the Media Rating Council (MRC), per a press release, potentially re-entrenching the longtime force in TV ...

The Media Rating Council (MRC) has completed its accreditation process covering Nielsen’s Big Data + Panel National TV measurement, after recently accrediting Nielsen’s integration of first ...

The Media Rating Council (MRC) on Wednesday formally accredited Nielsen’s Big Data & Panel National TV measurement product, ...

The Media Rating Council approves the company's use of traditional panel sampling alongside input from millions more homes.