The pieces are coming together for the startup basketball league Unrivaled. The 3x3 women’s hoops league announced Tuesday that it has signed a multiyear deal for Under Armour to become its official ...

Lab96 Studios takes its name from Under Armour’s earliest days. The company was founded by Kevin Plank in 1996, and early ...

Distance runner Sharon Lokedi and Under Armour created the Velociti Elite 3 running shoe, which could help give her a win at ...

Hawthorn joins a number of prominent global leagues and athletes in Under Armour’s lucrative partnership stable, including ...

The Under Armour Prime Puffer Jacket is one of those pieces you’ll keep by the door all season. It feels good, looks great, ...

The twins are gonna keep twinnin’. College basketball stars and social media influencers Haley and Hanna Cavinder signed a three-year footwear and apparel endorsement deal with Under Armour. “TWO OF A ...

This landmark agreement marks Under Armour’s first involvement with an Australian Rugby Union team, and comes hot on the ...

With the men's and women's NCAA Basketball Tournaments upon us, teams are ready to make their mark on history. A big part of success in the Spring is tuning out the naysayers. To mark the start of ...

Financial terms of the deal were not provided, but Under Armour will provide all players, coaches and staff with performance apparel and accessories both on and off the court. "We couldn't be more ...