The governing body of women's tennis has a new logo, but its future in women's sports will not be defined by color schemes.

While some critics (and players) have slammed the new logo design, I believe some are missing the point – design is just one ...

Kristina Mladenovic isn't a big fan of the WTA's new logo as the six-time Grand Slam doubles champion questions who came up ...

Tartakova started the on-court interview by complimenting Alcaraz's colorful Nike sneakers. In the interview, Alcaraz can be seen wearing the Nike SB Dunk Low in the "Verdy Visty" colorway. Alcaraz ...

WTA is currently facing the heat from tennis fans after their latest logo announcement for the Indian Wells Open 2025.

The Women’s Tennis Association (WTA) has rolled out a new identity in a bid to transform the sporting body into an ...

The Women's Tennis Association (WTA) recently took a significant rebranding initiative, introducing a new logo indicating the ‘new era’ for women's tennis.

The world No. 1 spoke on designing the tiger seen on her tennis sneakers ahead of the Dubai Duty Free Tennis Championships.

The WTA has a new logo and player-focused ad campaign rolling out across its digital channels today. The WTA today revealed a remade brand identity that aims to signal a “new era” for women’s tennis.

The recently released surveillance video reveals Xu Xin in a remarkable moment where he skillfully kicks a flying table tennis ball precisely into a target area using his left foot. This unexpected ...