Digital marketing has long since shifted its focus: businesses no longer seek «cheap» leads for the sake of a report. Quality ...

AUSTIN, Texas, Dec. 16, 2025 (GLOBE NEWSWIRE) -- Vereigen Media, a leading U.S.-based B2B demand generation company , today ...

Sep’25 versus Jan–Sep’24, according to TAM AdEx report on Digital. Services led with a 44 per cent share, while Ecom–Online ...

The move is positioned as an attempt to bring greater alignment to CTV advertising, similar to what the Digital Ad Portfolio ...

These trends reflect profound shifts in how consumers behave, how platforms operate, and how marketers integrate strategy and ...

The winners of 2026 will be those who merge AI-driven precision with high-quality, user-centric advertising experiences, creating a programmatic ecosystem where intelligence, performance, and trust ...

The solutions aim to reimagine digital advertising with new formats, AI-powered capabilities and real-time measurement in the run-up to CES and the Olympics ...

Connected TV has been part of the advertising conversation for more than a decade, but the industry is entering a very different chapter. For years, CTV was seen as a premium reach tool: great for ...

AUDIENCEX, the leading integrated performance marketing and technology company, announced a year of robust growth fueled by advancements in AI, predictive intelligence, and customer expansion.

Google’s removal of unified pricing rules lets publishers set bidder-specific floors again, which could cause a pricing shift ...

Adform has struck a new partnership with RTL AdAlliance to enhance performance, transparency and cross-market scale in ...

Read the strategy, rollout and results of the Maison El Nabil rebrand campaign by Azerion, Hypermedia, W Group Holding and ...