Revenue, Reach and a Reset with AdidasSocial supremacy and a shifting landscapeLiverpool have not so much moved into a new ...

According to figures from Blinkfire Analytics, Liverpool had 1.7billion engagements across all social media platforms last ...

The season is over and a summer of wild transfer speculation, luxury holiday snaps, and elaborate kit reveals is on the way. Check back here for all the latest confirmed kits for all 20 Premier League ...

Birmingham City are now a Premier League club in terms of revenue – excluding the millions provided by the top-flight’s TV deal. That’s the verdict of chairman Tom Wagner who has spent the last two ...

Liverpool have not so much moved into a new commercial era as they have pole-vaulted into one. The headline figure, 1.7 ...

Our chief football writer visits Lincoln City as they prepare for the new campaign, with sprint drills, foot tennis and ...

Barcelona have fused their new 2025-26 away kit with a dash of sporting immortality in a partnership with late NBA icon Kobe ...

Football Insider has been told by Keith Wyness that Manchester City have set the benchmark for their Premier League rivals.

Liverpool finished off their tour of the Far East with victory as they beat Yokohama F Marinos 3-1. The hosts had taken the ...

Adidas have confirmed the red home shirt will be launched alongside the club’s away kit in a move that is unusual for Premier ...

Liverpool has confirmed it will launch its new 2025/26 home and away shirts on the same day, in one of the biggest kit ...

United and Rooney won the Premier League in 2012-13, during which Rooney played in the last version of the boot, the T90 ...