Research has shown that most companies are running loyalty programs that are underwhelming to consumers, probably because ...

The future of loyalty is a frictionless flywheel that gains momentum with every joint success. Stop incentivizing purchases ...

To cut through the noise, Point.me, a points and travel rewards search platform, just released its second annual ranking of ...

Loyalty programs sound great in theory, but the reality can be wildly inconsistent. Some truly help your money go further, ...

The American Airlines AAdvantage loyalty program has been named as the best in North America in the 2025 “World’s Best ...

Travelers aren't as loyal as big travel brands might hope, according to Skift Research's Loyalty Stickiness Index.

Altria’s Tier 4 Digital Trade Program (DTP) launching in 2026, retailers face new expectations and opportunities to enhance ...

KLM's Flying Blue retained the top spot, followed by American Airlines Group's AAdvantage program and Alaska Air ...

Albertsons has added For U Travel, a booking service for both air and non-air travel, into its For U loyalty program.

Carnival Cruise Line has enhanced the new Carnival Rewards loyalty program for all current Diamond and Platinum guests and ...