Amazon Ads is targeting small and medium-sized businesses to show how its ads can increase business without major marketing budgets. The new campaign — "Gain the Edge" — by Anomaly has two 30 ...

IAB Tech Lab released mapping and implementation guidance for advertisers and publishers to understand how content is organized and ads are classified.

Swiss watchmaker Swatch apologies for ad showing gesture seen as racist In an image for the Swatch Essentials collection, an Asian male model is shown pulling the edges of his eyelids upward and ...

Gap is continuing to revive its dance ad format with a new spot starring girl group Katseye. The 90-second ad, created by ad agency Invisible Dynamics, sees the cast wearing a range of denim wares ...

Why Creative Is The New Differentiator As digital channels grow more saturated, it's the ideas and emotional resonance behind the content that increasingly determine performance. Platforms are ...

A Guernsey politician has sold the site of a former seafront restaurant for £1 after a major fire. Deputy Yvonne Burford says she made the decision following "the total destruction" of St Peter ...

Ad Council Entertainment Launched By Sugar23 & The Ad Council To Generate Sponsored Socially Relevant Fare & Fill Gap Left By Participant Exit ...

OpenAI’s head of ChatGPT is confident the subscription model will sustain the AI, despite its rapid growth. He stated that ads are not a priority, as they could compromise user trust and the ...

Telstra enlists Steve Buscemi to play an evil intergalactic emperor who plots to unleash high-tech scams in an ad about cybersecurity.

Of those surveyed, 84% believe it is smart for fast food brands to advertise on radio to promote menu items and deals, and 82% admitted that simply hearing food ads can make them feel hungry.

UK regulators have banned a TV commercial for Sanex shower gel after ruling that it “could be interpreted as suggesting that white skin was superior to black skin.” ...

39% said they viewed the “Sydney Sweeney Has Great Jeans” ad as clever, 12% called it offensive, 40% said it was neither and 8% were unsure, according to the poll.