Is Google Ads reviving – or reinventing – its old Website Optimizer? New help docs surfaced that describe a tool that would live directly inside the Google Ads interface. Driving the news. Several new ...

Build great sites, great content, for your users, according to Nick Fox, SVP of Knowledge and Information at Google.

Learn how Generative Engine Optimization gets your business recommended by ChatGPT. A 5-step framework to appear in AI ...

Google’s John Mueller recently answered a question about how Google responds to staggered site moves where a site is ...

“This decline is caused by zero-click behavior as AI systems generate and provide answers directly, bypassing websites ...

Nick Fox, SVP of Knowledge and Information at Google, says the key to success remains building great sites and giving users ...

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google is working on a huge Gemini UX update. Google ...

JDM Web Technologies announced enhancements to its SEO offerings, advancing its focus on AI-driven search optimization and ...

Google’s John Mueller and Danny Sullivan discussed their thoughts on AI search and what SEOs and creators should be doing to ...

If you’ve been following the buzz around Generative Engine Optimization, or “GEO,” you’ve probably seen some wild claims. “AI ...