Learn how the advertising-to-sales ratio measures campaign effectiveness, its calculation, and why it's vital for assessing ...

Let’s be real: procedures and processes in the workplace are pretty much just part of the job. But what happens when office ...

AI helps brands scale festive stories quickly and cost-effectively, but experts warn it risks emotional depth, intimacy, and originality, creating spectacle that can feel generic ...

OpenAI is reportedly working on ways to show ads inside ChatGPT. According to The Information, employees have discussed ...

These 15 free online certifications strengthen your resume, build in-demand skills, and help you stand out to employers while ...

But perhaps the biggest annoyance for streaming viewers happens when ads are ear-splittingly loud — a problem that used to crop up on conventional TV. That happens when streaming services fail to ...

As the Q3 earnings season wraps, let’s dig into this quarter’s best and worst performers in the advertising & marketing ...

Production designer Sam Bader tells AD how the religious group’s villages and beautifully crafted furniture were recreated ...

Fox News host Brian Kilmeade isn’t a fan of the “Presidential Walk of Fame,” President Donald Trump ’s latest controversial ...

Discover how Meta Platforms leverages AI models to boost ad performance and revenue. Learn the benefits, risks, and future ...

And while King Charles III is much like all of us when it comes to meals, there are still some differences. Whether it's ...

"Mad Men" was an AMC anchor for seven seasons, following Don Draper as he sold not just advertising, but his own life's lies.