Have you ever tried to find inspiration for ads by scrolling your own Facebook feed? Then you know that most companies’ ads aren’t very compelling. Also, scrolling Facebook in this day and age is ...

Renowned director Michael Bay has filed a $1.5-million lawsuit regarding Cadillac’s Formula 1 Super Bowl advertisement, claiming that Dan Towriss, the team’s CEO, and “his Cadillac F1 team have ...

It feels like everyone who produced ad spots for this year’s Super Bowl with generative AI failed in terms of making gen AI seem useful or like something worth getting excited about. Though we’ve seen ...

Not all clicks are equal. A repeat buyer, a first-time visitor and a lapsed customer should be treated differently.

"Now we are putting our massive proprietary intelligence to work in AI models," boasts founder and CEO Sean Muller.

Dead or Alive? by Uncommon Creative Studio. With the D&AD Awards and festival fast approaching again, we decided to ask some of our jury pre ...

The 2026 Super Bowl is a face-off of epic proportions – and not just the Seahawks versus the Patriots. This year, brands ...

The average person now owns at least three devices, according to the Digital Economy Report 2024 from the UN Trade and ...

In 1989, Martin Sorrell paid approximately $825 million for the Ogilvy Group. At the time it was the largest acquisition in ...

Learn a practical PPC framework that predicts intent, reaches beyond search, and connects the right audiences to the right ...

B2B advertising has finally outgrown its obsession with vanity metrics. Today, the smartest players in advertising are trading broad impressions for tangible business outcomes. Traditional metrics ...

Love is often simply the conscious decision to meet another’s needs or make them feel consistently valued—like spending 30 ...