The new visuals for packaging and promotions will feature a “pea-sized” amount of toothpaste for children under six years.

The company agreed to roll out a new marketing plan for several of its brands, including Colgate, Tom's of Maine and hello.

The Advertising Standards Authority (ASA), an independent regulator of the advertising industry in the U.K., is taking issue with an advertisement for Colgate-Palmolive's Colgate Total toothpaste, ...

New Delhi: Colgate-Palmolive (India) has unveiled its latest campaign, “Cavity-Proof,” under the Colgate Strong Teeth brand. The campaign focuses on how much Indian mothers trust the brand to keep ...