CEO Brian Niccol thinks it is. Wall Street is not so sure. Starbucks brought on Niccol in September to liven up the ...

Profit fell 50 percent in the quarter, and the company said one reason was its hiring of additional workers to help its turnaround strategy.

And while the company pointed to signs that its plans were working - including rebounding market share and greater customer satisfaction amid efforts to cut wait times - Niccol said predicting where ...

Q2 2025 Earnings Conference Call April 29, 2025 5:00 PM ETCompany ParticipantsTiffany Willis - SVP of IRBrian Niccol ...

Starbucks in early March unveiled its springtime line of merchandise, which includes a collection of Mother's Day cups.

When you next go shopping at the thrift store, watch out for these valuable Starbucks mugs. If you find one, it could mean ...

Sharpies, smiley faces, and ceramic mugs are part of Starbucks’ comeback plan. But as the brand leans into feel-good fixes, ...

The coffee giant reported 41 cents in earnings per share—lower than the 49 cents estimates from analysts polled by FactSet.

Starbucks in early March unveiled its springtime line of merchandise, which includes a collection of Mother's Day cups.

Starbucks opens its first heritage shophouse outlet in Singapore at 37 Smith Street, Chinatown with location-exclusive ...

Starbucks' "Back to Starbucks" strategy under Brian Niccol lacks substance, and stock performance has been disappointing.