What was a commonly known secret finally became official Wednesday when the Utah Hockey Club unveiled its new nickname, the Mammoth, and its logo. Last week, the Utah Mammoth name was shown on the ...

Most people like to think of themselves as reasonable beings, so a surefire way to get them on your side is by appealing through the rhetoric of logos. Logos is a form of rhetoric based on (you ...

Suddenly, the type appears as the cola company’s script logo. The approach emphasizes Coke’s legacy and plays on nostalgia in an analog medium and in an analog way. While so much of soda ...

Minnesota Timberwolves rookie Rob Dillingham is already making waves off the court, as his new RD4 logo and growing presence in the Nike basketball lineup are gaining widespread attention.

Along with the proliferation of AI companies has come a proliferation of AI company logos. The fascinating thing, highlighted by several publications, is that many of these logos look near-identical.

An Arizona woman used a fake pregnancy video and ultrasound image to falsely accuse former "Bachelor" star Clayton Echard of impregnating her, authorities say. Laura Michelle Owens, 34, of ...

The custom piece, which is rumored to be worth well over $100,000, is diamond-studded and has a logo that looks like a dollar sign squared, which represents Sanders' initials and the money he ...

The logos of Big Tech companies and key associations were featured prominently Monday at the White House Easter Egg Roll, offering an unprecedented scene and use of the grounds to promote private ...

Lining the hallowed passage—the path on which every prospect who is at the draft will walk before their name is called—will be handcrafted wooden logos for all 32 teams, meticulously created ...

What just happened? We've seen stories in the past of people using artificial intelligence to have conversations with deceased loved ones – or at least the system's interpretation of their ...

Design agency Koto has collaborated with online retailer Amazon's design team Amazon XCM in a rebrand of the company's distinct smile logo, while simplifying the identity of over 50 Amazon sub-brands.