Reddit reported record profits and growing AI-driven engagement, but analysts warn its reliance on Google search ...

Now in its next evolution, DMWF North America brings together leading voices in digital transformation, data strategy, ...

Retailers are building their own media networks to compete for ad budgets, offering brands a way to reach shoppers beyond ...

The Web Guide by Google uses AI to organise search results into categories. Learn how this experimental feature could impact SEO and content discovery.

YouTube has removed its Trending and Trending Now pages, moving toward a more personalised approach to content discovery.

The TikTok updated AI tools let brands create influencer-style videos using avatars that model products and mimic creators — no filming or human talent needed.

Thales recently released its 2024 Imperva Bad Bot Report, highlighting how bad bots are taking over the internet traffic in 2024.

Outside of the advertising world, the potential for misinformation to be spread by bot personas on social media is huge.

Martech mistakes are causing serious fallout for marketing teams—24% of senior marketers lost customers last year, and nearly all CMOs faced at least one issue tied to their tools.

Nick Watson is VP of Customer Success at Cheetah Digital and has supported brands like Coca-Cola, Shell, Manchester City FC, Bauer Media and Reckitt Benckiser collect over 1.3 billion preference ...

Tom Pepper, LinkedIn’s senior director for marketing solutions in EMEA & LATAM, shares his top six predictions in B2B marketing for 2025.

Stape provides a comprehensive, user-friendly website tracking checker that allows users to check a site’s tracking setup with just a few clicks – for free. Digital analytics is evolving very quickly, ...