A much higher share of American adults say they're more concerned than excited about the increasing prevalence of AI, ...

Explore five key B2B website UX trends—including AI-driven layouts, micro-agents, and sustainable design—that enhance ...

Artificial Intelligence - Catch up on select AI news and developments from the past week or so. Stay in the know.

Marketing Management - Some 65% of hiring professionals say they've encountered AI-enhanced job applicants, and half say they ...

Catch up on select AI news and developments from the past week or so: Anthropic overtakes OpenAI in enterprise AI market share. Anthropic now leads the enterprise large language model market with 32% ...

Catch up on select AI news and developments from the past week or so (in no particular order): YouTube tests AI Overviews carousel in search results. YouTube is experimenting with an AI Overviews ...

Through generative engine optimization (GEO), marketers can structure and enrich content for visibility in AI-driven search ...

Catch up on select AI news and developments from the past week or so (in no particular order): Mistral triples revenue after enterprise chatbot rollout. Mistral AI launched the enterprise version of ...

Nearly half (49%) of CMOs say B2B events are now more critical than pre-pandemic, according to Forrester. And they will remain critical. In today's rapidly evolving business landscape, our ability to ...

Much of B2B marketing is a one-way street: Companies rely on tradeshow exhibits and conferences to get their names out there and compete for business. They bring brochures, swag, and helpful ...

Some 64% of B2B marketers say they plan to take a more B2C approach in 2025 and advertise on consumer-facing channels, such as Instagram. That's according to a survey conducted by Madison Logic and ...

Artificial Intelligence - Although the use of AI-powered tools like ChatGPT has been growing rapidly in the US, that does not ...