I read a bunch of posts last week that were shocked by the progress of ads in ChatGPT and other chatbots. Why is everyone so surprised? Didn’t they think the industry would be quick to lean into ads ...
It’s fair to argue that for the past few years, artificial intelligence has largely been in an experimental phase. But ...
Today’s workforce has leverage, and they are using it. Over the past few years, something has shifted in the labour ...
Netflix’s planned acquisition of Hollywood studio Warner Bros Discovery (WBD) has fallen apart at the eleventh hour, as ...
The Democratic Alliance in Gauteng is begun its local government campaign with a major dig at the ANC, using a ...
For many brands, periods of peak advertising demand can be both a blessing and a curse. While audiences are active ...
Very few high-quality news publishers worldwide have managed to gain substantial financial support from members while at the ...
I’ll be honest, even for someone who nerds out about this stuff for a living, the pace of AI can be exhausting. Just as we’re ...
While South Africa’s music industry continues to chase the next hit, the next platform and the next big moment, Gallo ...
For decades, creative roles dominated marketing hiring. Agencies were structured around them, and success was measured by ideas generated. That ...
Various sources report 34% never skip (Acast), 68% hear some or all the commercials (Inside Radio), and 28% listen to all the ...
Africa isn't one market. It's 53 countries, over a thousand languages and a tangle of cultures, regulations and consumer realities.
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