Asianet Middle East (ME) has announced the launch of Comedy Cooks, a new reality cooking show that blends culinary ...

Linda Kender, Regional Director at MMA MENA, has a front-row seat to how turbulence rewires marketing playbooks in real time.

Publicis Media Middle East has secured the top position as the leading media group in the GCC for new business, according to ...

Google said its Gemini-powered ad safety systems blocked or removed 8.3 billion advertisements and suspended nearly 25 ...

At the centre of the campaign is an original song titled “Da2a Na2sa” (Missing Beat), performed by Abu and Dina El Sherbiny.

The platform replaces the traditional static website with a dynamic, conversational system powered by large language models ...

Publicis Groupe Middle East has appointed Zachary Bambach as Chief AI Officer, a newly created role aimed at accelerating the ...

Dragonpass said on Thursday its latest Loyalty Index showed consumers in the Gulf Cooperation Council (GCC) place greater ...

Unlike earlier digital transitions, AI-led adtech does not merely enhance efficiency—it redefines agency roles and campaign ...

UAE-based real estate firm BNW Developments has announced a brand partnership with former India cricketer Yuvraj Singh, ...

Luxury and beauty brands are witnessing a slowdown in airport retail sales as the ongoing Middle East conflict disrupts flights and shuts key aviation hubs, ...

Abu Dhabi-based communications agency Seven Media has appointed Jack Dignum as director, as it continues to invest in talent ...