History fever is gripping Thailand and a growing number of Thais are wearing traditional dress, a phenomenon encouraged by the junta and the palace, and fueled by a popular television soap opera.

In recent years, traditional Thai dresses have mostly been reserved for official functions or social events, from merit-making ceremonies to wedding receptions or pre-wedding photo-shoots.

Chrissy Teigen shared more highlights from her family's trip to Thail on her Instagram Stories, including a look at the traditional Thai outfits she and her kids Miles and Luna wore.

History fever is gripping Thailand and a growing number of Thais are wearing traditional dress, a phenomenon encouraged by the junta and the palace, and fueled by a popular television soap opera.

The footwear, inspired by traditional royal designs, was made of gold patent leather. “The Siwalai dress, as worn by Opal Suchata at the Miss Universe pageant, has become a symbol of Thai ...

Kaveerat said a 5-member panel of judges that included fine arts professors, fashion designers and Miss Thailand herself wanted to break from the past style of traditional Thai silk dresses and ...

BANGKOK - Business is booming for Siri Seatea's traditional dress shop in Bangkok. "Out of the 30 years I've been running this shop, this is the peak for us," 53-year-old Siri told Reuters as she ...

In recent years, traditional Thai dresses have mostly been reserved for official functions or social events, from merit-making ceremonies to wedding receptions or pre-wedding photo-shoots.

Women in traditional Thai costumes walking at the Royal Plaza in Bangkok on April 7, 2018. Interest in Thai traditional clothing has been on the rise recently in the South-east Asian kingdom.