Unilever believes creator marketing will accelerate change in a competitive market. How will this increased investment ...

Fernando Fernandez joined Unilever as CEO, following the surprise exit of predecessor, Hein Schumacher. Last week the new ...

Unilever CEO Fernando Fernandez will bolster influencer spending from 30% to 50% as he seeks to use 'real people' to grow ...

Fernandez spoke publicly for the first time since replacing Hein Schumacher as CEO, making a “commitment” to food.

Ice Cream was ‘a clear outlier’ in Unilever’s portfolio, according to the new chief executive who is seeking to accelerate ...

Unilever has already made waves in the influencer space. In 2023, it partnered TikTok to launch dedicated content series and programme activations to be housed in a #CleanTok content hub, which was ...

Want some opinions on trends in marketing? Try asking the new boss of one of the world's biggest consumer goods companies.

Unilever is hiring an army of influencers to help sell its products as its new chief executive claimed customers are ...

Multinationals like Unilever are losing ground to ambitious local rivals in emerging markets — the biggest growth engine of ...

As Unilever charts its course under new leadership, CEO Fernando Fernandez has reiterated India’s role in the company’s ...

Reuters, the news and media division of Thomson Reuters, is the world’s largest multimedia news provider, reaching billions ...

Unilever CEO Fernando Fernandez has set course to fashion a “machine of demand creation”, with a focus on “geographical anchors” in the US and India. Innovation, with a slant to premium ...