Well, both may be true but only if you do that wrong: That’s not possible to build good traffic from social media without at least some sort of automating / scaling. Social media audiences are ...

Using Schema.org markup, a form of structured data which helps search engines to interpret your webpages, is widely agreed to be beneficial from an SEO standpoint. While it may not correlate directly ...

It’s been a year since Pinterest announced the launch of Lens, its new visual search tool. How has it evolved since then? When Pinterest Lens launched in 2017, it was the latest – and boldest – step ...

Visual search is one of the most complex and fiercely competed sectors of our industry. Earlier this month, Bing announced their new visual search mode, hot on the heels of similar developments from ...

Sometimes we get carried away with details, letting the big picture slip from view. However, when it comes to SEO, the devil isn’t in the details or yet another little known keyword targeting and ...

Search engine optimization, better known as SEO, has been around since the 1990s. More than two decades later, we still talk about optimizing for the likes of Google and Bing as ‘SEO’. The tactics may ...

I was able to find the title of this article, "SEO basics: 22 essentials you need for optimizing your site", by doing the following. (1) Copy what you see below from the beginning to the end of ...

30-second summary: Take advantage of Google’s search market domination with two spots on the first page of Google – Local pack and localized organic search results. Optimize for high converting local ...

30-second summary: Visual content offers a ton of value for your website. It can boost critical statistics such as time on page. Visuals guide the reader through your content more smoothly. They make ...

How video impacts mobile web performance and UX, part 2: autoplay and audio Mobile video is a major up-and-coming trend in content, with brands everywhere converging on the new and lucrative mobile ...

Visual search engines will be at the center of the next phase of evolution for the search industry, with Pinterest, Google, and Bing all announcing major developments recently. How do they stack up ...

30-second summary: Something that all of us in the search industry are guilty of is our over-reliance on Google telling us what is coming next. Understanding Google’s considerations as a business, ...