Puma SE reported a 9.8% sales growth in Q4 FY24 and launched a new efficiency program aiming to enhance profitability through cost control measures and strategic investments.
German sportswear giants Adidas and Puma have both said they are seeking to reduce costs, including through possible job cuts, as they aim to bolster profits.
Puma shares ended the day down 22.8% at 32.3 euros, their worst day ever and hitting their lowest level since February 2018. Catch all the Business News , Market News , Breaking News Events and Latest ...