Initially, Azazie mostly carried bridesmaid dresses and a small wedding capsule — but Sánchez rehauled everything. “It started with updating the styling,” he says.

1. Affordability Wedding dresses on Azazie start as low as $199, with bridesmaid dresses starting at $79. That price point is possible because “ we don’t have stores and we don’t have overhead,” noted ...

UNDATED (CNN/CNN Newsource/WKRC) - Mattel and bridal-industry giant Azazie teamed-up to create a collection of Barbie-inspired wedding gowns, bridesmaid and flower girl dresses. The dresses draw ...