Overview AI helps marketers automate campaigns, analyze customer behavior, and deliver personalized content across multiple ...

Overview:   AI enables teams to speed up content creation while cutting costs and production time.Smart use of artificial ...

Leela Gill is a thought leader and B2B CMO at Alta Mira Marketing, with 15+ years of SaaS experience in Retail, FinTech, and Healthcare. From business process automation and voice assistants to photo ...

A study on generative AI use cases shows that marketing is behind personal applications such as therapy and organization. New research reveals marketing ranks low among the top 100 gen AI use cases.

The landscape of marketing and technology has experienced a seismic shift over the past three decades. Martech platforms, the founding and rapid expansion of social media networks, Big Data, and other ...

Customer engagement platforms (CEPs) and customer data platforms (CDPs) are sometimes confused. The confusion arises from the overlapping nature of their objectives, wherein data plays a critical role ...