As the 2025 calendar year rounds out, CNBC has ranked the top-25 college athletic programs by valuation. Texas has skyrocketed to the No. 1 spot, worth $1.48 billion. This number is 16% more than it ...
The most valuable franchises in North America's major pro sports leagues are well-documented. But, as private equity firms aim to enter college sports, what would valuations of the top athletic ...
The financial landscape in college athletics is evolving rapidly, for better or worse. Perhaps the most recent example is how much school athletic programs are now worth. CNBC senior sports reporter ...
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