In this video, we test viral TikTok makeup trends, including creating a bronzer from cocoa powder and incorporating a full ...

Due to the current pandemic, mostly everyone is “enjoying” their mandatory quarantine from home. And with this new found freedom, the virtual “dance” app Tik Tok has been a life-saver for many. The ...

NEW BEDFORD — When Mikayla Nogueira created her first makeup TikTok video she never would have guessed that two years later she would have 13 million followers, premiere two palette kits and be the ...

Clear makeup is taking over social media, with the hashtag #clearblush alone racking up millions of views from TikTok users. The concept of makeup that physically looks clear but delivers pigment once ...

Ulta Beauty is launching on TikTok Shop in a bid to continue to extend its digital shelf to the places where its customers are.

NEW YORK, Jan. 21, 2026 /PRNewswire/ -- essence Makeup, the global, cruelty-free cosmetics brand known for delivering fun-to-use, trend-forward innovation at accessible prices, announces its in-store ...