Social media used to be one option in a sea of marketing opportunities, but now it’s a huge resource for businesses of all sizes. Social media marketing is much more than sending out a tweet or ...

Choose from these three free digital marketing courses on YouTube from Marketing Pandas, WsCube Tech, and Intellipaat. Learn SEO, social media, email marketing, and more from home.

Social media marketing allows you to engage in a more direct way with your target audience, even in one-on-one conversations in some instances. It can be less expensive than other forms of ...

Why Creating A Plan Is Vital To Business Growth A social media marketing plan lays the foundation for consistent messaging and meaningful connections that fuel business growth. It can mean the ...

Learn what social media marketing is, how it helps brands gain more visibility on the web, and why it’s essential to your marketing strategy. The Arab Spring protests kicked off on December 17 ...

Consumers increasingly scroll social media for inspiration — be it from their friends, influencers or brands they follow. As confirmed in a recent study (download required), 42% of 18- to 24 ...

If you’re working as a freelance social media manager or with a marketing agency, you’ll need to be able to understand a brand guide. These guides usually include the brand tone, colors, fonts ...

According to data from Statista, 92.1% of U.S. marketers in companies larger than 100 employees use social media marketing to achieve a wide range of goals. Marketers in the U.S. will spend $80.6 ...