Because there’s no single “best” pillow out there, we spoke with Kennedy and four more sleep experts about the pillows they recommend and how to shop for one that meets your needs.

I also polled other Strategist staffers for their recommendations and personally tested every single pillow that made the cut to assess just how cool they feel and how comfortable they are.

Let's go through each. There are several popular pillow materials to choose from: memory foam, polyfill, down alternative and feathers. There is no single best pillow material, but there are ...

Return policy: I looked at the return policy and warranty of each pillow. This is important in case individuals are unsure it's the right fit. "No single pillow is the answer for everybody," says ...

And despite the fact that every single pillow we buy has care instructions, most people I know tend to only wash their pillow slips and protectors. So we asked Hull-Martin and gathered tips from ...

The standard price of the Emma Premium Microfibre Pillow is £119, but at time of writing that had been discounted to £59.50. That still makes it pretty expensive for a single pillow, but we'd ...