If Rare Beauty knows how to do two things, they are how to make a quality makeup product—and how to make the said product go viral. The brand itself has 3.4 million followers on TikTok and a cool six ...

Each item in the set plays on the "something old, something new, something borrowed and something blue" wedding tradition Selena Gomez has released a new Rare Beauty kit with all the essentials from ...

Selena Gomez's makeup brand, Rare Beauty, is one of the most successful lines on the market. But despite its value, the founder isn't eager to sell.

Rare Beauty's $30 tinted moisturizer is so light that Insider's beauty reporter felt like she wasn't wearing makeup, but she still saw results.

Curious about the Only Murders in the Building Rare Beauty makeup set? Fans of the hit series are buzzing with excitement over Selena Gomez’s Rare Beauty collaboration with Hulu, celebrating the ...

Music producer turned makeup artist? In a hilarious Instagram Reel posted Thursday, Benny Blanco tried applying fiancée Selena Gomez’s makeup — using exclusively Rare Beauty products, of course.

Page Six may be compensated and/or receive an affiliate commission if you click or buy through our links. Featured pricing is subject to change. Selena Gomez is giving fans a rare glimpse at her ...

The brand founder wore a gorgeous pink dress and monochromatic makeup look Cindy Ord/Getty Selena Gomez is pretty in pink. The singer, actress and Rare Beauty founder, 31, exuded springtime energy at ...

All linked products are independently selected by our editors. If you purchase any of these products, we may earn a commission. Call it a match in celebrity-founder, reader-beloved brand heaven: Shay ...