Princess Cruises has rolled out a new app, featuring a new interface with quicker access to features, fonts that are easier to read and "enhanced personalization." Photo Credit: Princess Cruises ...

At first glance, the headline from a recent Princess Cruises announcement is alarming: “Princess Plays Travel Matchmaker with New ‘Places to Sea’ Mobile Experience.” Wait. Travel matchmaker? Isn’t ...

A mobile app is helping Princess Cruises’ passengers keep up with events on-ship—and helping the company collect a wealth of customer data and feedback. The Princess@Sea app first launched on one ship ...